{"id":1794,"date":"2025-05-03T10:36:04","date_gmt":"2025-05-03T10:36:04","guid":{"rendered":"https:\/\/www.serake.ut.ee\/?page_id=1794"},"modified":"2026-08-04T12:00:06","modified_gmt":"2026-08-04T12:00:06","slug":"festivalikompass","status":"publish","type":"page","link":"https:\/\/www.serake.ut.ee\/en\/festivalikompass\/","title":{"rendered":"Festivalikompass"},"content":{"rendered":"<div class=\"wp-block-uagb-container uagb-block-eff9bb2c alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-b39ff44c\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-109c53a3\"><h2 class=\"uagb-heading-text\">Creating a Festival Compass prototype for the Estonian Film Institute<\/h2><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-2a27550d\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1200\" src=\"http:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice.jpg\" alt=\"\" class=\"wp-image-1792\" srcset=\"https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice.jpg 1600w, https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice-300x225.jpg 300w, https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice-1024x768.jpg 1024w, https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice-768x576.jpg 768w, https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice-1536x1152.jpg 1536w, https:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/cannes_vs_venice-16x12.jpg 16w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-6e4aa4f0 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<p class=\"wp-block-paragraph\">The more precise the positioning of a particular film, the more successful it will be in directing Estonian films to international festivals. Depending on the characteristics of the film (length, genre, theme, use of film language), it will fit better with one festival's program than another. A prerequisite for successful positioning is awareness of the specificities and \"character\" of festivals, which influence the composition of the film program.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To help the Estonian Film Institute direct its films to international festivals, the Centre for Semiotic Applications developed a prototype of Festival Compass. To do this, we conducted a metadata study using digital humanities tools and compiled comparative profiles of two film festivals (Cannes and Venice).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">An additional goal of this work is to develop a methodology that enables the statistical study of cultural phenomena using digital humanities tools. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Festivalikompassi protot\u00fc\u00fcp ja \u00fclevaade uuringust on k\u00e4ttesaadav <a href=\"http:\/\/www.serake.ut.ee\/wp-content\/uploads\/2025\/05\/Festivalikompass-Eesti-Filmi-Instituudile_17_04_2025.pdf\">HERE (in Estonian)<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Festivalikompassi protot\u00fc\u00fcbi loomine Eesti Filmi Instituudile Eesti filmide suunamine rahvusvahelistele festivalidele osutub seda edukamaks, mida t\u00e4psem on konkreetse filmi positsioneerimine. S\u00f5ltuvalt filmi tunnusjoontest (pikkus, \u017eanr, temaatika, filmikeele kasutus) haakub see \u00fche festivali programmiga paremini kui teise omaga. Eduka positsioneerimise eelduseks on teadlikkus festivalide erip\u00e4radest ja &#8220;iseloomust&#8221;, mis m\u00f5jutavad filmiprogrammi koostamist. Aitamaks Eesti Filmi Instituudil suunata &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.serake.ut.ee\/en\/festivalikompass\/\"> <span class=\"screen-reader-text\">Festivalikompass<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"class_list":["post-1794","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"Semiootika Rakenduskeskus","author_link":"https:\/\/www.serake.ut.ee\/en\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"Festivalikompassi protot\u00fc\u00fcbi loomine Eesti Filmi Instituudile Eesti filmide suunamine rahvusvahelistele festivalidele osutub seda edukamaks, mida t\u00e4psem on konkreetse filmi positsioneerimine. S\u00f5ltuvalt filmi tunnusjoontest (pikkus, \u017eanr, temaatika, filmikeele kasutus) haakub see \u00fche festivali programmiga paremini kui teise omaga. Eduka positsioneerimise eelduseks on teadlikkus festivalide erip\u00e4radest ja &#8220;iseloomust&#8221;, mis m\u00f5jutavad filmiprogrammi koostamist. Aitamaks Eesti Filmi Instituudil suunata&hellip;","_links":{"self":[{"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/pages\/1794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/comments?post=1794"}],"version-history":[{"count":6,"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/pages\/1794\/revisions"}],"predecessor-version":[{"id":1873,"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/pages\/1794\/revisions\/1873"}],"wp:attachment":[{"href":"https:\/\/www.serake.ut.ee\/en\/wp-json\/wp\/v2\/media?parent=1794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}